I'm from Rhinebeck, New York, and traveled the world through a 15+ year career in snowboarding, where I worked as a freelance photographer and writer, Associate Editor for Snowboarder Magazine, Women's Team Manager for Burton Snowboards, and Editor in Chief for Snowboard Magazine. I worked with snowboarders, skateboarders, musicians, photographers, writers, filmmakers, and artists during that time. I lived and breathed action sports culture and resided in New York, Oregon, California, and Vermont before calling Colorado home.

In 2016, I set out to test my skills beyond the action sports world and landed a position as Content Production Manager at the startup meal kit company, Green Chef. In 2018, Green Chef was acquired by industry leader, HelloFresh, and my role evolved into the Boulder Studio Operations Manager for both brands and EveryPlate.

January 2019, I spun 360 into the freelance world and created my own business specializing in photography, writing, project management, and video projects for various clients. When 2020 hit, I searched for a more stable full-time position and in December 2020, I started a full-time job as Marketing Communications Manager for Skratch Labs in Boulder and was promoted to Senior Creative Services Manager in October 2022.

I worked for Specialized Bicycle Components as Lead, Line Producer: Global Brand Photo + Video, a role I was recruited for and started in November 2022, but unfortunately was part of a re-org layoff in May 2023. It was a short, wild ride, and I am thankful for the team I got to work with and the work we created. Scoring a few employee deal bikes was a nice perk, too!

A unique, new opportunity presented itself mid-May 2023, and I now work as Chief Marketing Officer (and photographer/creative) for Tocabe, Tocabe is currently the only American Indian-owned and operated restaurant in Metro Denver specializing in Native American cuisine. The Tocabe Indigenous Marketplace offers ingredients from Native producers shipped nationwide and includes Tocabe signature rubs & sauces. Tocabe Harvest Meals™ launched on Indigenous Peoples' Day 2023 — direct-to-consumer, quick, nutritious, ready-made meals with ingredients sourced from Native farmers & producers. Tocabe offers a Direct-to-Tribe Ready Meal Program in partnership with Spirit Lake Nation and continues to grow its Indigenous Marketplace, which started in 2021.

Whenever I have the opportunity, I still love to contribute to snowboarding. I helped tell Spencer O’Brien’s story as an interviewee in the award-winning documentary film Precious Leader Woman and interviewed Kimmy Fasani for a feature in Slush The Magazine’s Vol 2.3 print issue, December 2022.

I live in the Boulder, Colorado, area with my wife, Cami, and our cat, Floyd The Lion. Floyd has an Instagram, TikTok, and Facebook following and has been featured in some pawsome books, such as Adventure Cats & How to Pet A Cat. He’s purr-moted several movies, including The Lion King, Captain Marvel, and Paws of Fury, and even was a special guest at a Cats the Musical Broadway performance in Denver, Colorado. Floyd works with brands including Dr. Elsey’s, ACANA, Catit, and Petcube, but most importantly, he is our best friend & the king of our house.

Thanks for reading. I would love to hear from you! 

Susie Floros

 
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